Making a mint out of YouTube videos can be very profitable for the lucky few.
The second most visited website on the internet after Google is a big money-making business.
4th
The American YouTuber Mr Beast aka Jimmy DonaldsonPhoto credit: Instagram / @mrbeast
How much money does a YouTuber make?
While some YouTubers make the most fortunes, they don’t.
Millionaire YouTubers are the exception rather than the rule.
A YouTube star typically makes their money in five different ways:
advertising – The channel owner receives 55 percent of the revenue generated by the ads that always book a clip
Affiliate links – If videos contain products, money can be made by sending viewers to buy them on online sites like Amazon. You can earn a commission from the sales.
Sponsorship – Large companies looking to grab the attention of the youth market can sponsor a YouTuber to promote their products. Although there are strict rules in this regard, all published content that includes sponsored material must be clearly identified.
Fan shop – Many famous YouTubers can also generate income from merchandise such as clothes, mugs, and other items. An online shop is usually set up for this.
Donations and paid content – YouTubers who have a loyal and dedicated following may be able to generate income through donations from their fans or through a subscription fee to their videos.
4th
At just 9 years old, Ryan Kaji is the highest-paid YouTuber of 2020Image Credit: Ryan ToysReview
Who is the highest paid YouTuber?
Ryan Kaji may be only 9 years old, but according to Forbes, he made a whopping £ 21.3 million in 2020 from his YouTube clips.
The numbers come from Statisa using data from Captiv8, SocialBlade and Pollstar.
Kaji’s videos cover toy reviews, science experiments, and family stories.
The kid has 41.7 million subscribers and his clips have been viewed 12.2 billion times.
Most of his income, however, comes from licensing deals for more than 5,000 Ryan’s World products.
Mr Beast (aka Jimmy Donaldson) took second place and earned £ 17.4 million in 2020.
4th
The comedy group Dude Perfect became famous on YouTubePhoto credit: Instagram / dudeperfect
He’s the single biggest star on YouTube with 47.8 million subscribers, and his videos, where he mostly does stunts, have been viewed 3 billion times.
Third place went to Dude Perfect, which consists of five guys – Coby Cotton, Cory Cotton, Garret Hilbert, Cody Jones and Tyler Toney.
They grossed £ 15.9 million last year from their videos mostly playing around with paintballs, lightsabers and nerf guns.
They have 57.5 million subscribers and their videos have been viewed 2.77 billion times.
Are YouTubers Paid Monthly?
All content creators can expect to be paid monthly for their work.
YouTube agrees to either send a check by mail or by bank transfer.
Usually this happens between the tenth and fourteenth day of each month, although some vloggers may receive a payment on the 21st.
However, every creator must adhere to a payment limit that depends on their currency. For US dollars, this threshold is 100 US dollars.
That means an American YouTuber must make at least $ 100 before Google pays them.
The payment also depends on how the audience interacts with the ads, a key feature for YouTubers that allows them to make better income, much like having a high number of subscribers.
4th
The Top 10 Earning YouTubers of 2020, According to ForbesCredit: THE SUN GRAPHICS
Do YouTubers Get Money By Skipping Ads?
A skipped ad has a huge impact on a YouTuber’s monthly revenue because the platform doesn’t count a skipped ad as a view.
As a result, a content creator doesn’t make a single penny from an ad skipped ad, even though some ads cannot be skipped by users.
However, in some cases, YouTube sees this as a good sign for the advertiser as it shows the user’s involvement in the content they originally clicked on.
As some YouTubers expect the ads they are promoting to be disapproved by their viewers, as mentioned above, they are finding other ways to make a living.
This can sometimes manifest itself in sponsorship when a YouTuber is working with a company they believe in and want to promote.
This is a win-win situation as companies often strive to reach younger audiences that are often difficult to access through mainstream media. They then reach out to YouTubers in the hopes that viewers will become interested in their business.
Affiliate links can also be of great financial help to content creators as they earn a commission from the sales they make to a business by promoting their products.
Other YouTubers resort to another, more creative option in the form of merchandise items, which often include clothing or other trinkets.
The “merch” is usually sold through an online outlet and all creators simply have to submit their own designs.
The final option for YouTubers who know they will generate little to no advertising revenue is to encourage their fans to take part in promotions through donations.
It often does this through the Patreon platform, where YouTubers convince dedicated fans to pay a subscription for additional content they can’t find on YouTube.
