BGR.in or Broad Guidance & Ratings, the leading technology website from the Zee Group’s digital publishing portfolio, has been targeting users for their daily dose of news, reviews and in-depth videos focusing on key technology categories such as cell phones, Laptops, wearables and smart TVs.
See Zee Business Live TV Streaming below:
BGR.in or Broad Guidance & Ratings provide their users with first class guidance for all technical questions and keep their users up to date with articles, videos and reviews on the latest developments in gadgets, games, apps, telecommunications and everything else under the category ” Technology “falls. It helps its users solve all technical problems including finding the best deals, telecom plans and much more.
The platform now plans to redefine the future of the consumer tech ecosystem in India through a transparent and quantitative rating system that aims to change the way consumers make their purchasing decisions. BGR.in is the first platform to offer transparency in product reviews and ratings on a large scale in India. In addition, the Platfrom is expanding its product search and list to include other technology categories such as laptops, televisions and wearables, so that it meets all of its users’ needs from a single source.
Rohit Chadda, CEO of the Zee Group, Digital Publishing, explains: “True to our name Broad Guidance and Ratings, we are introducing a new product rating mechanism in which all technical devices are rated on the basis of standardized quantitative metrics. Not only does this improve the user experience by allowing easy comparison between products, but it also minimizes subjectivity to ensure accurate ratings, which was previously lacking in the Indian tech market. The platform currently enables product search and listing of cell phones. This is where the new evaluation mechanism is used for the first time. This should be expanded to other product categories when it is introduced on the platform. “
Maintaining some old rules, BGR.in will continue to hold its own as the neighborhood friendly tech website, providing detailed ratings and ratings for these categories which in turn will help users make the final buying decision by finding the best deals.
“Over the years BGR has created many benchmarks and best practices for the industry that have been followed by competitors in the cell phone category. With our expansion into other product categories, we would like to create similar benchmarks in these categories as well. ”Added Chadda.
Recently, ZEE Digital carried out the largest PWA launch for 13 of its national and regional news brands in 9 languages to offer its users a seamless experience while consuming news. Earlier this year, India.com launched its new mobile website to bring users a more immersive experience, which resulted in tremendous growth for the brand in terms of monthly active users.
" width="1" height="1" />
