Here’s a summary of my recent reviews on the newly-released Estee Lauder Pure Color Illuminating Shine Lipstick ($32.00 for 0.06 oz.). I bought and reviewed 12 shades, which are the ones available at most retailers, though there are some additional shades available directly through the brand–I’m not anticipating purchasing them at the moment (have plenty of other lip products to test for now).
The new formula is supposed to have “sheer to medium, buildable” coverage with “glistening shine.” They seem promising, but the amount they contain is quite small; traditional twist-up lipsticks tend to be more 0.10 to 0.14 oz., and while slim-style lipsticks tend to be less, they are usually 0.08 to 0.09 oz.
01.
01.
Unpredictable (914)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B+
Estee Lauder Unpredictable (914) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a bright, medium-dark red with warm, orange undertones…
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UltaSephoraSephoraNordstromSaksBoots
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Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Unpredictable (914) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a bright, medium-dark red with warm, orange undertones…
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Where to Buy
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
02.
02.
Light Heart (917)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B+
Estee Lauder Light Heart (917) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a medium-dark copper with strong, warm orange undertones…
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Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Light Heart (917) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a medium-dark copper with strong, warm orange undertones…
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Where to Buy
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
03.
03.
Persuasive (333)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B+
Estee Lauder Persuasive (333) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a medidum-dark, reddish-copper with moderate, warm…
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Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Persuasive (333) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a medidum-dark, reddish-copper with moderate, warm…
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Where to Buy
Affiliate Links
UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
04.
04.
Astonishing (912)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B+
Estee Lauder Astonishing (912) Pure Color Illuminating ShineEstee Lauder Astonishing (912) Pure Color Illuminating Shine ($32.00 for 0.06 oz.)…
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Astonishing (912) Pure Color Illuminating ShineEstee Lauder Astonishing (912) Pure Color Illuminating Shine ($32.00 for 0.06 oz.)…
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
05.
05.
Genius (913)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B+
Estee Lauder Genius (913) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a muted, lighter red with subtle, warm undertones and a…
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Genius (913) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a muted, lighter red with subtle, warm undertones and a…
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View Swatches
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Where to Buy
Affiliate Links
UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
06.
06.
Profound (902)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B
Estee Lauder Profound (902) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a muted, light-medium brown with subtle, warm undertones and…
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Where to Buy
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Profound (902) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a muted, light-medium brown with subtle, warm undertones and…
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Where to Buy
Affiliate Links
UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
07.
07.
Intuitive (910)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B
Estee Lauder Intuitive (910) Pure Color Illuminating ShineEstee Lauder Intuitive (910) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a…
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Intuitive (910) Pure Color Illuminating ShineEstee Lauder Intuitive (910) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a…
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
08.
08.
Born Flirt (901)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B
Estee Lauder Born Flirt (901) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a light, muted brown with subtle, warm undertones and a…
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Born Flirt (901) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a light, muted brown with subtle, warm undertones and a…
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Where to Buy
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
09.
09.
Social Butterfly (920)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B
Estee Lauder Social Butterfly (920) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a muted, medium-dark berry with subtle, cool…
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UltaSephoraSephoraNordstromSaksBoots
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Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Social Butterfly (920) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a muted, medium-dark berry with subtle, cool…
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Where to Buy
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
10.
10.
Pampered (918)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B
Estee Lauder Pampered (918) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a medium, rosy mauve with subtle, warm undertones and a cream…
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Pampered (918) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a medium, rosy mauve with subtle, warm undertones and a cream…
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View Swatches
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Where to Buy
Affiliate Links
UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
11.
11.
Imaginary (903)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
B-
Estee Lauder Imaginary (903) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a light, peachy coral with strong, warm undertones and a…
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UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Imaginary (903) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a light, peachy coral with strong, warm undertones and a…
Read Review
View Swatches
View Dupes
Where to Buy
Affiliate Links
UltaSephoraSephoraNordstromSaksBoots
More Retailers
Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
12.
12.
Dreamlike (904)
Estee Lauder
Estee Lauder
PPermanent. $32.00/0.06 oz.
C
Estee Lauder Dreamlike (904) Pure Color Illuminating ShineEstee Lauder Dreamlike (904) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a…
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UltaSephoraSephoraNordstromSaksBoots
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Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Estee Lauder Dreamlike (904) Pure Color Illuminating ShineEstee Lauder Dreamlike (904) Pure Color Illuminating Shine ($32.00 for 0.06 oz.) is a…
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UltaSephoraSephoraNordstromSaksBoots
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Adore BeautyBelkBergdorf GoodmanBloomingdale’sbluemercuryDillard’sEstee LauderMacy’sNeiman MarcusSelfridges (US)
Int’l Retailers
FeelUniqueHarrodsHarvey Nichols (UK)House of Fraser (UK)John Lewis (UK)LookFantasticSelfridgesSephora (AU)Sephora (CA)Sephora (FR)Sephora (PL)
Side-by-Side Swatches
Glossover Breakdown
A
0
B
11
C
1
D
0
F
0
85%
Average
Glossover Averages
product
9
pigmentation
7.5
texture
9
longevity
8.5
application
5
Total
85%
product
9
pigmentation
7.5
texture
9
longevity
8.5
application
5
Total
85%
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0.0
Pure Color Illuminating Shine
Estee Lauder
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Estee Lauder Pure Color Illuminating Shine
Estee Lauder Pure Color Illuminating Shine
Estee Lauder Pure Color Illuminating Shine
Estee Lauder Pure Color Illuminating Shine
Estee Lauder Pure Color Illuminating Shine
Estee Lauder Pure Color Illuminating Shine
Estee Lauder Pure Color Illuminating Shine
Estee Lauder Pure Color Illuminating Shine